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DON'T QUIT/Damar Hamlin image courtesy of Tops Friendly Markets
DON'T QUIT/Damar Hamlin image courtesy of Tops Friendly Markets

DON'T QUIT meet & greet sweepstakes at Tops with NFL's Damar Hamlin


Thu, Mar 21st 2024 10:50 am

Tops Friendly Markets has announced an exclusive sweepstakes with DON’T QUIT sports nutrition brand, supported by NFL inspiration Damar Hamlin of the Buffalo Bills.

A press release stated, “Shoppers will have a once-in-a-lifetime opportunity to meet Damar just by stopping by their local Tops and posing with Damar’s new signature flavor of DON’T QUIT – cookies and cream, in front of the life size in-store Damar standup. Be sure to tag @DON’TQUIT and @topsmarkets on Instagram for a chance to win a one on one with this local icon who defeated the odds and didn’t quit when the odds were stacked against him, plus a six-month supply of cookies and cream.”

The contest officially kicks off March 25 in participating Tops locations and runs through April 15. Look for Hamlin to announce the winner of the sweepstakes in a personal video the week of April 29.

“Offering our customers a healthy option for sports nutrition, with clean, natural ingredients backed by someone our community rallied behind – coupled with the chance to meet him – is exciting for us to support,” said Kristin Goetz, center store director for Tops Friendly Markets. “Who better to represent perseverance than our hometown hero, Damar Hamlin, whom we couldn’t be more excited to work with alongside the entire DON’T QUIT team.”

Hamlin captured the nation’s attention by overcoming a near-tragic on-field incident in January 2023. He is a partner and shareholder in DON’T QUIT.

The press release added, “Hamlin has been a true symbol of inspiration since his accident. Since then, he has become the face of life-saving CPR and has pushed for access to automated external defibrillators (AEDs) to lawmakers on Capitol Hill. Through his Chasing M’s Foundation, he has raised millions of dollars to promote health and safety in Youth sports.”

DON’T QUIT CEO Mark French said, “We are ecstatic to partner with Tops Markets to bring our clean sports nutrition products to the health-conscious consumers in the region. Tops is a best-in-class grocery partner who shares Damar and our passion for healthy products, and our commitment to the community.”

For more information about DON’T QUIT, visit www.dontquit.com or follow on Instagram @DONTQUIT.

Based in Williamsville, Tops Markets currently operates 148 grocery stores in New York, Pennsylvania and Vermont, including five that are run by franchisees. For more information, visit www.topsmarkets.com.

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