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Bravo partners with Lay's for first-ever live 'Top Chef' 'Quickfire Challenge'


Mon, Feb 27th 2017 01:25 pm

Special event streamed on Facebook Live and bravotv.com on March 2, ahead of 'Top Chef' season 14 finale

Bravo Media's Emmy and James Beard Award-winning series "Top Chef" is partnering with the Lay's "Do Us a Flavor" contest to serve fans the first-ever live "Quickfire Challenge" on Thursday, March 2, at 8:35 p.m. ET - ahead of the "Top Chef" season finale at 9 p.m.

"Top Chef" host/judge Padma Lakshmi will host the special event alongside "Top Chef Masters" alum Art Smith, who will serve as judge. Two surprise season 14 cheftestants will go head-to-head in real time to craft a mouthwatering, prize-worthy dish.

Fans can watch the delicious drama unfold through a Facebook Live special presentation on the official "Top Chef" page and on bravotv.com's "The Feast," the network's food-focused digital destination.

"Top Chef" has teamed up with Lay's for its "Do Us a Flavor" contest, which asks fans for their flavor ideas and - for the first-time ever - the story or inspiration behind them for the chance to win $1 million. The contest is the inspiration behind this special, live "Quickfire Challenge."

Fans are invited to vote for a special selection of flavor mashups on bravotv.com, including blueberries and corn, sriracha and peanut butter, foie gras and cotton candy, and more surprising blends. The winning combination will inspire the ingredients used in the live "Top Chef" "Quickfire Challenge."

Lakshmi will host the live challenge as the cheftestants use their culinary skills, flavorful personalities and winning flavor mashup as ingredients to impress Smith. Viewers can watch and comment in real time as the competition heats up live from Los Angeles. After a winner has been named, fans will have the opportunity to relive the culinary competition on bravotv.com's "The Feast," where they can view the special event and find craveable content tied to the winning dish, including recipe inspiration and photo galleries.

Immediately following the live "Quickfire Challenge," fans can tune in for the on-air "Top Chef" season 14 finale to see who wins the ultimate honor of being named "Top Chef." The final two chefs will faceoff in Mexico to serve the best meal of their lives and earn the coveted title of "Top Chef."

The finalists will cook an epic, multicourse progressive meal with the help of three sous chefs, comprised of two eliminated chefs and one from their restaurants back home. The pressure is on as only one chef can win. The chefs must impress a dining room filled with their families, returning judges Graham Elliot and Gail Simmons, and distinguished chefs Joachim Splichal, Jonathan Waxman, Martha Ortiz, Jonathan Sawyer, Daniel Boulud and Food & Wine's Nilou Motamed.

Those who want even more fun from Lay's "Do Us a Flavor" contest can head to www.Lays.com now through March 19 to submit their flavor suggestions. To submit, fans will be asked to "pitch" their flavor ideas through a video, photo and/or a written inspiration. Submissions will also include the flavor name, up to three ingredients, and optional bag customization.

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