At Niagara-Wheatfield High School, Kevin Schucker's fifth period advanced marketing class organized its own business through the Junior Achievement program. This program teaches students valuable skills of owning and running a successful business.
The students learned that all successful businesses need teamwork, communication, focus and dedication in order to achieve their ultimate goals. The class had to produce, promote and sell a product of their choice.
The in-school project imitated a real-life business, with elected positions for the students to mimic the real world. The class sold stock to investors for $2 a share. The company had to come up with the product design, produce it and sell it. The students were paid a commission and had to liquidate the business in the end.
Noclaf (Falcon spelled backwards), the company name, sold 117 pairs of sweat pants and 225 water bottles for a total gross income of more than $5,500. They made a profit of more than $2,000 after paying all of their expenses. Stockholders doubled their original investment, students earned commission, and the company donated the last of the profits.
A total of $550 was donated to the American Diabetes Association. This organization hit close to home being that classmate Tyler Gornicki has been suffering from diabetes for nine years. His drive, determination, strength and hope fueled the efforts of classmates to sell bracelets and gather donations for the cause. From this experience, students learned that giving to a cause was rewarding for both them and Tyler, Schucker said.
•The seventh period advanced marketing class for Schucker also had to create their own business through the Junior Achievement program. The Flock Squad sold 239 water bottles, 119 crewnecks and 18 pinnies, had a total gross income of more than $5,500, and made a profit of about $1,750. Stockholders tripled their original investment.
The Flock Squad teamed up with Schucker's JV Softball Team and donated $900 to the Autism Society of WNY and $500 to the YALT program.