Billie Eilish announces 'Hit Me Hard and Soft: The Tour'

Third studio album, ‘Hit Me Hard and Soft,’ out May 17

Press Release

Following the news of her highly anticipated third studio album “Hit Me Hard and Soft,” set for release on May 17 (preorder/add/save here), Billie Eilish has announced arena dates, produced by Live Nation, for her “Hit Me Hard and Soft: The Tour.” 

Starting in September, Eilish will embark on her North American leg of the tour, which runs through to the end of December. The tour will continue in Australia starting February 2025 ahead of her European, U.K., and Ireland arena dates starting in April until late July. For a full list of tour dates, visit billieeilish.com.

Tickets for Billie Eilish’s “Hit Me Hard and Soft: The Tour” will be available starting with the American Express presale beginning Tuesday, April 30, with additional presales running throughout the week. Any remaining tickets will be available during the general on-sale starting Friday, May 3, on billieeilish.com. On-sale start times vary by market, check local listings for more information.

American Express card members can purchase tickets before the general public beginning Tuesday, April 30 (while supplies last). Presale start and end times will vary by market, check local listings at billieeilish.com for more information.

Locally, shows will be held in Toronto’s Scotiabank Arena on Tuesday and Wednesday, Oct. 1-2.

The tour wants to give fans, not scalpers, the best chance to buy tickets at face value. To make this possible, it has chosen to use Ticketmaster’s Face Value Exchange. If fans purchase tickets for a show in the U.S. or Canada and can't attend, they'll have the option to resell them to other fans at the original price paid. To help protect the exchange, the tour has requested all tickets be mobile only and restricted from transfer. This applies to all shows except those in Colorado, Illinois and New York, where Face Value Exchange cannot be mandated. Please note: A valid bank account or debit card within the country of your event is required to sell on the Face Value Exchange. More information on how the Ticketmaster exchange works is available here.

Billie Eilish, “Hit Me Hard and Soft” (Photo credit William Drumm // provided by Live Nation + HIGH RISE PR

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Sustainability efforts

Billie Eilish will continue her longstanding partnership with environmental nonprofit REVERB on this tour, building on the success of previous efforts, which resulted in over $1 million donated to environmental, greenhouse gas reduction, and climate justice projects, more than 150,000 fan actions, and much more. Sustainability efforts on this tour will include reducing greenhouse gas pollution, decreasing single-use plastic waste, supporting climate action, and updating concession offerings to promote and encourage plant-based food options with Support+Feed.

Eco-Village

The Billie Eilish REVERB Eco-Villages will be set up at two locations in the main concourse of every show where fans can take part in the tour’s sustainability efforts, connect with nonprofits, and take meaningful action for people and the planet.

Support+Feed

For collective action at the intersection of climate and food, Support+Feed will be launching a 360 campaign throughout the tour. Following the success in 2022, Support+Feed will offer an expanded version of the Support+Feed pledge, inspiring fans to eat one plant-based meal a day for 30 days with digital elements and community activations. Fans will also have the opportunity to participate in plant-based food drives in a selection of cities alongside the tour to raise awareness and gather food to distribute to local communities.

Transport

Fans are encouraged to join the effort to make the “Hit Me Hard and Soft: The Tour” more sustainable. Where possible, take public transportation and carpool to and from the shows to help reduce greenhouse gas pollution and encourage more public transportation options. Fans will receive information via email about public transportation options before the show.

Venues

Venue partners are also helping to lessen the environmental footprint of the tour. In addition to efforts to decrease waste through reducing or eliminating single-use plastics and diverting landfill waste with compost and recycling, venues will be offering plant-based food options at all shows.

Fan participation

Bring an empty reusable water bottle or donate for a custom RockNRefill Nalgene bottle to fill up at the free water refill stations located at each venue. The RockNRefill bottles and refill stations are located at the Eco-Villages in the main concourse at all shows. Fight fast fashion by opting for thrifted, upcycled or borrowed clothes instead of buying new clothing to wear to shows.

Billie Eilish’s forthcoming album, “Hit Me Hard and Soft,” was written by her Eilish and FINNEAS, her brother and long-time collaborator, who also produced the album. “Hit Me Hard and Soft” will be available on all digital platforms and, in a continued effort to minimize waste and combat climate change, across all physical formats in limited variants on the same day – with the same track-listing and using 100% recyclable materials. For more information on all sustainable practices for this album release, visit https://store.billieeilish.com/pages/sustainability

“Hit Me Hard and Soft” is out everywhere on May 17. Preorder/add/save here.