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Bobby Flay is back. (Food Network photo)
Bobby Flay is back. (Food Network photo)

Discovery's Food Network strikes new multiyear exclusive deal with chef, restaurateur & producer Bobby Flay


Mon, Nov 22nd 2021 12:50 pm

Bobby Flay has signed a new multiyear exclusive deal with Discovery’s Food Network, it was announced by Courtney White, president of Food Network and streaming food content for Discovery Inc. The new deal spans three years and includes development of new content for Food Network as well as for elsewhere within the Discovery portfolio.

Fans of the superstar chef will see new episodes of Flay’s primetime culinary competition series, “Beat Bobby Flay,” along with a new project, “Bobby and Sophie on the Coast” (working title), featuring the chef alongside his daughter, set to premiere in 2022. 

A press release noted, “A versatile talent both on and off camera, Bobby has been a major influence in shaping how audiences experience the evolving world of food. One of the most respected food authorities and the longest-running Food Network talent to have new episodes or series in premieres, with this new deal Flay will be continuing to share his skills and talent with audiences globally for years to come. The culinary icon will continue to take an active role in the development and production of his own series through his Rock Shrimp Productions.”

Flay made his first appearance on the network in 1994 and, by 1996, was co-hosting his own series, “Grillin' & Chillin’.” Additional iconic and award-winning series that have helped to make Flay a household name include: “BBQ Brawl,” “Bobby Flay's Barbeque Addiction,” “Boy Meets Grill,” “Brunch @ Bobby's,” “Food Network Star,” “FoodNation with Bobby Flay,” “Grill It! with Bobby Flay,” “Hot Off the Grill,” “Iron Chef America,” “Throwdown with Bobby Flay,” his digital series “Bobby Flay Fit,” as well as numerous holiday specials and guest appearances.

“We are thrilled to continue Bobby Flay's longstanding relationship with Food Network. He captivates our audience with his incredible culinary skill, fierce competitive spirit and his trademark ability to share a deep passion for food,” White said. “Bobby generously invites viewers into his culinary world, sharing his #WeCook philosophy and inspiring everyone in the kitchen. Continuing this creative relationship with such an extraordinary talent is the perfect way to usher in the holidays.”

Flay said, “I'm thrilled to extend my relationship with Food Network and Discovery. Although these talks to renew took a little longer than expected, the important thing is that both sides are happy that we can now build on an already rock-solid foundation. Stay tuned for some incredibly exciting new shows as I promise to take food and cooking to places we've never imagined before.”

Flay is an award-winning chef, restaurateur, cookbook author and media personality. He's opened numerous upscale restaurants in New York City and beyond, the first of which was the renowned Mesa Grill in 1991. In May of 2021, Flay opened Amalfi at Caesars Palace in Las Vegas. This all-new restaurant concept celebrates the vibrant cuisine of Italy's Amalfi Coast, a place near and dear to Flay’s heart.

In addition to his fine dining restaurants, there are several outposts of Flay’s fast-casual concept, with Bobby’s Burgers, across the country – including Caesars Palace in Las Vegas and at Yankee Stadium.

Flay is the author of 16 best-selling cookbooks, including the most recent “Beat Bobby Flay,” featuring recipes from his hit Food Network show with the same name. He is currently hard at work on his next cookbook, which will be released next year.

In 2021, “Bobby and Giada in Italy” premiered as a launch title for the new discovery+ streaming service.

Among his many distinctions are a 1993 James Beard Award for Rising Star Chef of the Year; his induction into the James Beard Foundation’s “Who’s Who of Food and Beverage in America” in 2007; and five Daytime Emmy Awards for “Boy Meets Grill,” “Grill It! with Bobby Flay” and “Barbecue Addiction.” In 2015, he received a star on the Hollywood Walk of Fame – the first chef ever to be awarded one.

Flay is the proud father to daughter Sophie, who works as a journalist for a major television network in Los Angeles. The two of them have a podcast called “Always Hungry” with iHeartRadio.

He also has two Maine Coon cats, Nacho and Stella, who have made quite a name for themselves on social media. Nacho Flay recently launched his very own brand of chef-driven, cat-crafted cat food, Made By Nacho, so he can now call himself an entrepreneur and business founder as well.

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