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Taylor Swift, `folklore` (Images courtesy of Universal Music Group Communications)
Taylor Swift, "folklore" (Images courtesy of Universal Music Group Communications)

Taylor Swift's 'folklore' exceeds 1.3 million sold globally in 24 hours

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Mon, Jul 27th 2020 10:55 am

‘folklore’ sets Spotify global record for first day album steams by a female artist with 80.6M

‘folklore’ sets record as most streamed pop album on Apple Music in 24 hours with 35.47M

‘folklore’ sets US & worldwide Amazon Music indie/alternative streaming record

In under 24 hours, Taylor Swift’s critically acclaimed album “folklore” sold over 1.3 million copies around the world. It also shattered “the global record for first-day album streams on Spotify by a female artist” with 80.6 million streams, and delivered “the most-streamed pop album on Apple Music in 24 hours” with 35.47 million streams. Additionally, “folklore” set the U.S. and worldwide Amazon Music indie/alternative streaming record.

“folklore” is the 10-time Grammy Award-winning, record-breaking superstar’s eighth album. It arrives as a fan favorite and ranks as Swift’s highest-rated album on Metacritic, currently ranked 96.5.

The album released Friday.

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