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Hard Rock's `Poppy Burger`
Hard Rock's "Poppy Burger"

Hard Rock serves up 'Poppy Burger' inspired by release of 'Kingsman: The Golden Circle'

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Sat, Sep 23rd 2017 12:35 pm
Restaurant brand partners with MARV Films &Twentieth Century Fox to deliver explosive flavor with limited-time offering
This fall, guests can combat hunger at Hard Rock Café by sinking their teeth into a blockbuster-inspired burger offered in partnership with MARV Films & Twentieth Century Fox. In celebration of the new release, "Kingsman: The Golden Circle," Hard Rock is offering the new "Poppy Burger" at select locations around the world (through Friday, Oct. 6. The "Poppy Burger" is a "dangerously delicious" take on the man-made burger prepared by the motion picture's villain, Poppy, played by Julianne Moore.
"As godson to Hard Rock Café's co-founder, Peter Morton, you can certainly say that I've always been a fan of the Hard Rock brand," said Matthew Vaughn, film director and producer of the "Kingsman" series. "My first job was a bus boy in the Hard Rock Café, and it is a brand that I will always love for the fond memories it gave me. I feel privileged they are now my partners."
While "sinfully enjoyable," in no way is this burger made with Poppy's preferred ingredients! Hard Rock's limited-time menu item begins with a juicy half-pound Certified Angus Beef burger, basted with a bourbon whiskey glaze and topped with pulled pork, melted cheddar cheese, garlic aioli, crisp lettuce and vine-ripened tomato. Served on a sesame seed bun with a side of "Golden Circles" (onion rings), this burger is designed to impress both food and movie critics.
"Thanks to director, producer and longtime Hard Rock fan, Matthew Vaughn, Hard Rock's latest collaboration is one of our most exciting, and we are honored to work with such an incredible film," said Stephen Judge, president of cafe operations at Hard Rock International. "The limited-time 'Poppy Burger' allows fans to take their love for the film to the next level, and is the perfect excuse for dinner and a movie."
For more information on the Hard Rock's new "Poppy Burger," visit www.HardRock.com.

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