By Nora Klinowski
Special to Niagara Frontier Publications
Community Missions of the Niagara Frontier is participating in #GivingTuesday on Nov. 27. This event takes place every year on the Tuesday after Thanksgiving and contrasts Black Friday and Cyber Monday, in an effort to kick off the holiday season with generosity to the community.
This is the agency's sixth consecutive year participating in the event.
"Giving Tuesday focuses on giving back during the holiday season, so we are not just caught up in pure consumerism," said Christian Hoffman, director of communications at Community Missions.
Giving Tuesday is designed to help push for a real impact in the community and for those in need, particularly during the winter holiday season. This day brings together a diverse group of people all working toward one common goal: giving back and making a change, however big or small.
For Giving Tuesday, Community Missions gets many volunteers, including 50 local high-schoolers who help to decorate, as well as volunteer in the soup kitchen and clothes closet. Students from Niagara University come in to prepare a hot breakfast that morning, and other volunteers are welcomed for projects throughout the day.
Community members are invited to take part by donating at www.communitymissions.org, or participating in "Dining for Dollars," a promotion where local restaurants donate a portion of their sales during the week of Giving Tuesday to Community Missions.
This year's participating venues:
•Village Bake Shoppe, 417 Center St., Lewiston, will donate $1 for each "Cake in A Cup" sold between Nov. 26 and 30.
•Parkway Prime, 401 Buffalo Ave., Niagara Falls, will donate 10 percent of food sales on Monday, Nov. 26.
•Anchor Bar, 114 Buffalo Ave., Niagara Falls, will donate 10 percent of food sales on Tuesday, Nov. 27.
•LongHorn Steakhouse, 1861 Military Road, Niagara Falls, will donate 10 percent of sales when mentioning this promotion on Wednesday, Nov. 28.
•Rainforest Café, 300 3rd St., Niagara Falls, will donate 10 percent of sales on Thursday, Nov. 29.
•TGI Friday's, 300 3rd St., Niagara Falls, will donate 10 percent of sales on Thursday, Nov. 29.
•Chill 443, 443 Main St., Niagara Falls, will donate 10 percent of sales on Thursday, Nov. 29.
•Power City Eatery, 444 3rd St., Niagara Falls, will donate 10 percent of sales on Friday, Nov. 30.
•Bella Vista Ristorante, 7001 Buffalo Ave., Niagara Falls, will donate 10 percent of food sales on Saturday, Dec. 1.
"American Niagara Hospitality is very excited to be a part of this generous campaign and to support Community Missions for the fourth year in a row. Community Missions is a wonderful organization that is right in our backyard, and our restaurants, Chill 443, Rainforest Café and TGI Fridays, are all honored to take part in this collaborative effort to support the Niagara Falls community during the holiday season to those in need," said Geoffrey Reeds, vice president of sales and marketing.
•This article was put together as part of the communication studies department course CMS 120 at Niagara University.