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Billie Eilish, `Hit Me Hard and Soft,` (Image courtesy of HIGH RISE PR)
Billie Eilish, "Hit Me Hard and Soft," (Image courtesy of HIGH RISE PR)

Billie Eilish releases 3rd studio album, 'Hit Me Hard and Soft'

Submitted

Fri, May 17th 2024 11:50 am

‘Hit Me Hard and Soft: The Tour’ announced; 2 shows in Toronto

Press Release

Billie Eilish has released her highly anticipated third studio album, “Hit Me Hard and Soft,” via Darkroom/Interscope Records. Listen here.

The album does exactly as the title suggests. Featuring 10 original and genre-defying tracks, “Hit Me Hard and Soft” journeys through a vast and expansive audio landscape, immersing listeners through a full spectrum of emotions. A truly cinematic, diverse and cohesive body of work, that Eilish considers a “family of songs,” ideally intended to be listened to from beginning to end. “Hit Me Hard and Soft” is her boldest and most daring work yet, and what Rolling Stone hails as her “best album yet.”

The release follows two free album listening events in New York and L.A., with all 16,000 seats filled at Brooklyn’s Barclay Center and 13,500 at Los Angeles’ Kia Forum. Fans also came out to AMC Theaters across North America, where they had the opportunity to celebrate the album and hear “Hit Me Hard and Soft” from beginning to end ahead of its official release.

“Hit Me Hard and Soft” was written by  Eilish and FINNEAS, her brother and long-time collaborator, who also produced the album. “Hit Me Hard and Soft” is available today on all digital platforms – and in a continued effort to minimize waste and combat climate change, across all physical formats in limited variants (with the same track-listing and using 100% recyclable materials). For more information on all sustainable practices for this album release, go to https://store.billieeilish.com/pages/sustainability.

WATCH:

 

Earlier this month,  Eilish announced her “Hit Me Hard and Soft: The Tour.” Produced by Live Nation and starting in September, Eilish will embark on her North American leg of the tour, which runs through to the end of December. It stops at Scotiabank Arena in Toronto on Oct. 1-2. The tour will continue in Australia starting February 2025 ahead of European, U.K. and Ireland arena dates starting in April. For a full list of tour dates, visit billieeilish.com.

The tour wants to give fans, not scalpers, the best chance to buy tickets at face value. To make this possible, it is using Ticketmaster’s Face Value Exchange. If fans purchase tickets for a show in the U.S. or Canada and can't attend, they'll have the option to resell them to other fans at the original price paid. To help protect the Exchange, the tour has requested all tickets be mobile only and restricted from transfer. This applies to all shows except those in Colorado, Illinois and New York, where Face Value Exchange cannot be mandated. Please note, a valid bank account or debit card within the country of your event is required to sell on the Face Value Exchange. More information on how the Ticketmaster Exchange works is available here.

“Hit Me Hard and Soft” is out everywhere now.

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