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3rd-most-watched television show all-time
√ Chiefs' victory over Eagles posts best super Bowl audience since 2017
√ Most-streamed Super Bowl ever and most-streamed event in FOX Sports history
√ Halftime show starring Rihanna ‘Shines Bright Like a Diamond’ with 118.7 million
NFL Communications
The Grand Canyon State delivered a grand finale for the ages with a preliminary average audience of 113 million tuning in to watch the Kansas City Chiefs defeat the Philadelphia Eagles (38-35) in Super Bowl LVII at State Farm Stadium in Arizona.
Kansas City's victory in the Valley delivered the best Super Bowl audience in six years, ranking as the most-watched Super Bowl since 2017 on FOX, per Nielsen Media Research Fast National data and Adobe Analytics. Final Nielsen data will be available later.
Super Bowl LVII Highlights
√ Super Bowl LVII drew an average audience of 113 million across television (FOX and FOX Deportes) and digital (FOX and NFL properties).
√ FOX's average audience represents the second most-watched non-overtime Super Bowl on record and the second most-watched program in FOX Sports history.
√ 182.6 million viewers watched all or part of Super Bowl LVII on FOX and FOX Deportes
Super Bowl LVII on FOX ran away in primetime viewership across all networks with a 40.0/77 household rating/share.
Metered Markets
Local markets were led by Kansas City with a 52.0/87 rating/share and Philadelphia with a 46.3/77 rating/share. Host market Phoenix posted a 23% increase over last year's Super Bowl with a 39.5/76 ratings/share.
Top metered markets available for Super Bowl LVII:
1. |
Kansas City |
52.0/87 |
2. |
Philadelphia |
46.3/77 |
3. |
Cincinnati |
45.9/77 |
4. |
Detroit |
43.4/74 |
5. |
Pittsburgh |
43.0/73 |
6. |
Milwaukee |
42.4/74 |
7. |
Norfolk |
42.1/70 |
8. |
Charlotte |
42.0/74 |
9. |
Minneapolis |
41.9/77 |
10. |
St. Louis |
41.6/74 |
Halftime
√ The “Apple Music Super Bowl Halftime Show,” starring Rihanna, drew an average of 118.7 million viewers across TV (FOX and FOX Deportes) and digital platforms (FOX and NFL properties).
√ Most-watched Super Bowl halftime show since Katy Perry's performance in 2015 and second most-watched Super Bowl halftime performance on record.
Pregame
Final FOX Super Bowl LVII pregame viewership will be available later
Digital
√ Super Bowl LVII was the most-streamed Super Bowl in history, delivering an average of 7 million streams, up 18% over last year (vs. 6 million) and up 103% over FOX's last Super Bowl stream in 2020 (vs. 3.4 million), according to Adobe Analytics and traditional counting of streaming (which does not take into account co-viewing from connected devices).
√ The Super Bowl LVII live streaming audience includes consumption across: FOXSports.com; the FOX Sports app; FOX.com; the FOX NOW app; NFL digital properties including the NFL mobile app, the NFL Fantasy mobile app, NFL.com, the NFL connected TV app and NFL+ for subscribers.
FOX Deportes
√ An average audience of 891,000 watched the game in Spanish on FOX Deportes, setting the record for the most-watched Super Bowl game in Spanish-language cable television history. FOX Deportes total audience includes connected TV devices and FOX and NFL digital properties.
√ Super Bowl LVII on FOX Deportes was the most watched non-soccer event in Spanish-language cable history.
√ FOX Deportes shattered its own viewership record of 762,000 set in 2020 by 25%.
√ FOX Deportes now holds four of the top five highest-rated Spanish-language telecasts in Super Bowl history.
Kansas City Chiefs QB Patrick Mahomes Wins Pete Rozelle Trophy as Super Bowl LVII Most Valuable Player
Kansas City Chiefs quarterback Patrick Mahomes was voted the winner of the Pete Rozelle Trophy awarded to the Super Bowl LVII Most Valuable Player.
Mahomes completed 21 of 27 pass attempts (77.8%) for 182 yards and three touchdowns with no interceptions for a 131.8 rating and added 44 rushing yards in helping the Chiefs overcome a 10-point halftime deficit en route to a 38-35 win in Super Bowl LVII.
It marked the fourth time ever a team has overcome a second-half deficit of at least 10 points to win the Super Bowl, joining New England in Super Bowls XLIX and LI, as well as Mahomes' Chiefs in Super Bowl LIV.
Mahomes, who was also named Super Bowl LIV MVP, is the sixth player ever to win multiple Super Bowl Most Valuable awards, joining Tom Brady (five), Eli Manning (two) and Pro Football Hall of Famers Joe Montana (three), Terry Bradshaw (two) and Bart Starr (two). At 27 years and 148 days old, he was the second-youngest player ever to win multiple Super Bowl Most Valuable Player awards, trailing only Tom Brady (26 years and 182 days old).
It marks the 32nd time that a quarterback has been named Super Bowl Most Valuable Player. Mahomes is the seventh quarterback to win both the NFL MVP and Super Bowl MVP awards in the same season, joining Pro Football Hall of Famers Bradshaw (1978), Montana (1989), Emmitt Smith (1993), Starr (1966), Kurt Warner (1999) and Steve Young (1994). He is also the first player to lead the NFL in passing yards and passing touchdowns and win the Super Bowl in the same season.
The award is chosen by a panel comprised of 16 media members – FOX and Westwood One analysts, media from Arizona, Kansas City, and Philadelphia, PFWA-appointed pool reporters that have attended team practice sessions during Super Bowl week, past Pro Football Writers of America presidents, at-large members of the national media – and fans interactively through the National Football League's official website, NFL.com.