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Shredd-TV. (Image courtesy of Sunnking)
Shredd-TV. (Image courtesy of Sunnking)

Sunnking launches nation's first livestreaming electronics-shredder camera


Mon, Aug 16th 2021 12:35 pm

Sunnking recently introduced its live shredder camera, a direct webcam feed that allows residents and businesses to remotely watch their devices get destroyed.

Anyone can “stream the shred” at sunnking.com/liveshred to view a behind-the-scenes angle of the electronics recycling process. Sunnking said, “This industry-first public camera gives people more insight into the privacy measures put in place after they drop off their devices.”

Marketing Director Robert Burns said, "We see thousands of people recycle their tech at our collection events, through our fundraiser, or during business pickups, and they deserve to know what's happening to those devices after they change hands.

"We've searched and asked around, and it seems no one else in our industry is offering a view like this. To us it's important people know the process and know what is happening to the devices they've trusted us to either erase or destroy."

Sunnking collects recyclable electronics from residents at its free e-Recycling events throughout New York or from Western and Central New York businesses. Sunnking shredders cut through nearly 500,000 pounds of potentially hazardous material each month.

Viewers can tune in to the shredder demolishing devices anytime during regular business hours, 8 a.m. to 3:30 p.m. weekdays.

"Privacy is so important for everyone in their personal and professional lives, and this is another tool for you to ensure who you're recycling with is doing the right thing," said Adam Shine, vice president of Sunnking. "There can be pounds of recoverable materials inside each device, like copper, plastic and gold, that we try to ensure each bit goes to the proper recycle stream."

A high-definition Toshiba security camera powers the live shredder camera, showing the shredding process's first stage. Electronics are fed into the machine on a conveyer belt to be broken down; then, they are pushed through a ring mill to be further crushed and pulverized. Next, a powerful magnetic pulley divides any steel materials from the mix, and human experts then separate aluminum.

The leftover broken-down materials are then sorted and sent for processing and future recycling.

"For us, it's essential to not only be the first to offer a live public camera for everyone to see these personal devices get destroyed, but to do it responsibly and make sure they know what goes into our processes," Burns said. "It's also sort of therapeutic to just sit back and watch the machine eat."

Sunnking said, “Electronics destruction services are the most secure and efficient way to shred and destroy sensitive data and digital media.

“The company's state-of-the-art shredder cuts through recycled hard drives, computers, tablets, televisions and most all other retired technology.

“Sunnking securely erases all data on electronics it collects. Its priority is to find a second life for those devices through reuse and resale – devices that do not meet rigorous refurbished specifications are sent to shred.”

Like the one at Sunnking's Brockport headquarters, many industrial shredders can process up to 25,000 pounds of electronic waste per day.

New York residents can recycle their devices for free by registering online at sunnking.com/events or through its national buy-back and mail-in recycling program, Sell Your Tech.

Founded in 2000, Sunnking Inc. is New York’s first R2/RIOS-certified electronics recycling, data destruction, and IT asset management company dealing in end-of-life electronic equipment. With facilities located in Buffalo, Brockport and Utica, Sunnking specializes in collecting, refurbishing, reselling, and recycling electronic products from residential, commercial, and municipal customers.

For more information, visit Sunnking.com, call 585-637-8365, or email [email protected].

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