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Ronald McDonald House Charities of Western New York announces 3rd annual 'Rock Your Socks' photo contest


Thu, Jan 31st 2019 08:55 am

Win $500; 2 new entrant categories & 2 grand prizes

On Wednesday, Feb. 14, Ronald McDonald Charities of Western New York is launching its third annual “Rock Your Socks” photo contest – red and white striped socks, that is – to raise awareness and support for the Buffalo Ronald McDonald House.

Ronald McDonald House Charities of Western New York invites individuals, businesses and community groups to support the Buffalo Ronald McDonald House by purchasing a pair of its famous red and white striped socks, taking their best “Rock Your Socks” photo, and entering the contest by uploading photos on the RMHC website for a chance to win $500 plus website and social media exposure.

"Last year's campaign was a huge success, and we are very excited to make this year's contest bigger and better than ever," said Sally Vincent, executive director of Ronald McDonald House Charities of Western New York. "This year we are very excited to have two entrant categories – professional and amateur – and each category has a grand prize! We hope it will be a fun and exciting way for the community to show their support, and help spread the word about the Buffalo Ronald McDonald House."

How the contest and challenge works:

Step 1: Get socks. Visit www.rmhcwny.org/get-your-socks for details on how to get socks.

Step 2: Wear socks. One has to be wearing at least one – see the official contest rules.

Step 3: Photo socks. Take pictures of people wearing their socks. Anyone can be in the picture as long as they meet the eligibility requirements.

Step 4: Upload socks. To enter a photo, visit the website to upload favorite pictures between Feb. 14 and March 14. One may submit a maximum of one photo. 

There are two entrant categories this year. An “amateur” is defined as someone who takes photos for fun and passion. A “professional” is defined as a person, group or entity either earning, or previously earning, some or all of a living from photography; and/or have had photographic work published; and/or are a member of a photographic association or organization; and/or have practiced and trained to become at least competent at photography; and/or to do it for others, including art directors and graphic designers.

Step 5: “Like” socks. Visit on Facebook at www.facebook.com/rmhcwny and vote for favorite “Rock Your Socks” pictures in the "Rock Your Socks" photo contest gallery.

A panel of judges will select each winner from the 10 photos with the most votes in each entrant category.

"Each year, thousands of families uproot their lives and come to Buffalo for their child to receive life-saving medical care at some of the nation’s best hospitals,” Vincent said. "Last year alone, the Buffalo Ronald McDonald House served approximately 500 of those families. ‘Rock Your Socks’ is a fun and easy way for our community to get involved with Buffalo Ronald McDonald House. Be creative and remember to encourage your friends to do the same."

The contest is open to individuals over the age of 14 and also groups including: families, corporations, businesses, schools, organizations, civic groups and professional sports teams.

Visit www.rmhcwny.org/rock-your-socks for full contest details and rules. To download a contest flyer, click here.

About Ronald McDonald House Charities of Western New York

RMHC of WNY is a proud chapter of the national and international network of Ronald McDonald House Charities. RMHC of WNY is operated by a local volunteer board of directors. RMHC of WNY is responsible for its own fundraising and program priorities and is 100 percent funded by donations from the local Western New York community.

For over 35 years, RMHC of Western New York has served more than 21,000 families from Western New York, surrounding states and outside the US. Last year alone, the house served families from 25 counties in New York, 10 different states and five countries.

For more information about RMHC of WNY, and how to help, visit www.rmhcwny.org

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