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Global superstar and cultural trailblazer Travis Scott will once again descend upon the desert for weekends one and two of Coachella, headlining the main stage on Saturday night where he will debut an entirely new era of music to the world.
Scott, whose “Circus Maximus Tour” has officially sold more tickets globally than any rap tour in history, has also announced a one-of-a-kind Cactus Jack desert takeover, set to occur on Friday, Saturday and Sunday on both weekends, where the record-breaking artist will curate a fully immersive and experiential world within the desert – more details to be revealed in the coming months.
Coachella will return to the Empire Polo Club in Indio, California, on April 11-13 and 18-20, 2025. For more festival information and updates, visit www.coachella.com.
This past weekend, artistic director and Sunday night headliner Scott and Cactus Jack also unveiled their most groundbreaking creative vision yet: CactusCon, which debuted at ComplexCon, showcasing more than 35 exclusive collaborations with today’s leading designers, brands and creatives. It was hailed as an undeniable and unprecedented cultural activation that redefined collaboration and creativity; a bold and immersive celebration of style, art, fashion and music.”
The CactusCon "bazaar" is a larger-than-life immersive experience featuring collaborative booths, colossal art installations, hands-on workshops, and the exclusive Cactus Jack store, showcasing rare archival pieces from Scott’s groundbreaking career. The Cactus Jack store offered exclusive, limited-edition merchandise, available only at the festival, which thousands of fans lined up for over the course of the two-day festival.
Passing through the CactusCon dome, where cutting-edge design and cultural inspiration collide, fans stepped into a carnival of creativity at the intersection of music, fashion, art and technology that captured the essence of Scott’s bold vision.
Nearby, at a monumental colosseum constructed by Nike, Scott continued to dominate sneaker culture. “Cactus Colosseum” offered an immersive look into a world fueled by soccer, sneakers and community, presented by Nike and Travis Scott.
Celebrating the launch of Scott’s new Nike Zoom Field Jaxx, the “Cactus Colosseum” featured a trophy case full of the artist’s most coveted Nike collaborations, a soccer kit customization studio run by Nike’s Blue Ribbon Studios, a retail store with limited-edition merch, and a street soccer pitch hosting scrimmages and skills challenges.
As the artistic force behind ComplexCon 2024, the multi-Platinum, Diamond-certified recording artist, producer and style icon’s role builds upon the festival’s history of working with the most prominent and innovative artists such as Takashi Murakami, to push artistic and experiential boundaries and is a testament to his visionary creativity, using CactusCon as his ultimate canvas.
During Scott’s Sunday night headlining show, the hip-hop superstar brought out WWE’s Paul “Triple H” Levesque as a surprise appearance to present him with the WWE Hardcore Championship belt and announce that Scott would be appearing at the debut “Monday Night Raw” on Netflix on Jan. 6.
Heralded as the ‘‘album of the decade,” Scott’s critically acclaimed “UTOPIA” continues to enshrine him as the culture’s foremost sonic innovator – and was the biggest-selling hip-hop release of 2023, holding strong at No.1 on the Billboard Top 200 for four weeks running, and garnering over 50 billion streams globally. His sold-out 44-date North American “Circus Maximus Tour” grossed an impressive $95.7 million with an attendance of 686,000, breaking multiple merchandise sale records across states, and was officially the highest-grossing rap tour of 2024.
Scott also made history as the first rapper to headline a sold-out show at SoFi Stadium in Los Angeles. He is currently halfway through his European and U.K. leg of the “Circus Maximus Tour,” grossing over $23.6 million with nearly 200,000 attendees across the first seven dates. In London, Scott performed at Tottenham Hotspur Stadium drawing over 48,500 attendees and grossing more than $6.6 million, marking his largest headline show to date. He also broke the Tottenham Hotspur Stadium merchandise sales record for any event to date at the stadium (including the NFL).
An undeniable cultural trailblazer, and disrupter, Scott is also the first non-athlete in history to have his own Nike and Jordan brand signature shoe and apparel collection. Giving back, Scott launched the Cactus Jack Foundation as a 501(c)(3) with a mission to uplift Houston youth through toy drives, scholarship programs to HBCU college students, and fulfilling expenses for education and creative endeavors.
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