Western New York-area stores to raise vital funds through MDA's summer camp mobile program
Nearly 50 Crosby's Convenience Store locations in the Western New York area will raise money to help the Muscular Dystrophy Association save and improve the lives of kids fighting muscular dystrophy and related life-threatening diseases that limit muscle strength and mobility by participating in the MDA summer camp mobile program.
From June 17 to July 15, Crosby's Convenience Store associates will sell $1 and $5 pin-up mobiles that offer customers the opportunity to help send local children affected by neuromuscular diseases to a week where anything is possible at MDA summer camp at Rotary Sunshine Campus in Rush - all at no cost to their families.
"MDA summer camp is often considered 'the best week of the year' for our kids, and it wouldn't be possible without support from partners like Crosby's and its generous customers and employees," said MDA Director of Business Development Sally A. Cramer. "Each mobile sold this summer will help support the families we serve and provide some amazing kids with life-changing camp experiences, as they build self-confidence and develop independence in an environment where barriers don't exist. In addition to the fun and friendship, they acquire important skills that will help guide them into adulthood."
During the program, many participating stores will creatively display the purchased mobiles on their ceilings and walls, visually declaring steadfast support for helping children affected by muscle disease get stronger and live longer. And this year, it's a way to pledge their support by celebrating the 60th anniversary of MDA's summer camp program.
This is the eighth year Crosby's has supported MDA through its mobile fundraising programs. Crosby's campaign is progress for people whose abilities to move are compromised - including everyday abilities such as walking, running, hugging, talking and even breathing.
In addition to giving kids with muscle disease a week of adventures, dollars raised from the mobile program help MDA push science to its limits in the search for cutting-edge treatments and cures, and support MDA's life-enhancing programs such as its state-of-the-art clinics, including the MDA Clinic at Dent Neurologic Institute, Buffalo General Medical Center, Women and Children's Hospital of Buffalo and the University of Rochester Medical Center.
The Muscular Dystrophy Association is the world's leading nonprofit health agency dedicated to saving and improving the lives of people with muscle disease, including muscular dystrophy, amyotrophic lateral sclerosis (ALS) and other life-threatening neuromuscular diseases. It does so by funding worldwide research to find treatments and cures; by providing comprehensive health care services and support to MDA families nationwide; and by rallying communities to fight back through advocacy, fundraising and local engagement.
Learn more about MDA's mission by watching this video: