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'LIVE with Kelly and Michael' announces return of 'LIVE's Search For Unstoppable Moms'

by jmaloni

Submitted

Tue, Jan 21st 2014 03:00 pm

Viewers can nominate exceptional moms for the chance to be honored on "LIVE" and take home a grand prize of $100,000

On Monday's "LIVE with Kelly and Michael," co-hosts Kelly Ripa and Michael Strahan announced the return of "LIVE'S Search For Unstoppable Moms," a chance for viewers to honor and celebrate the exceptional moms in their lives.

"LIVE," in partnership with the Children's Motrin brand, is looking for extraordinary mothers who go above and beyond the call of duty for their families and others, and deserve to be celebrated for all that they do. From now through Feb. 7, viewers can nominate outstanding moms who they know and love, and 15 semi-finalists will be announced live on-air the week of March 3. On March 7, the show will reveal the four "Unstoppable Moms" finalists who will travel to New York to be honored on "LIVE" the week of March 10. "LIVE with Kelly and Michael" viewers will then vote for one deserving mom to take home the grand prize of $100,000.

"From waking up early to pack healthy, homemade lunches before work to always finding creative ways to make family time truly special, Children's Motrin appreciates all that moms do day in and day out for their families," said Michelle Goodridge, vice president of marketing for McNeil Consumer Healthcare. "We are excited to partner with 'LIVE' for the second year to recognize 'Unstoppable Moms' across the country, and celebrate how they go above and beyond to keep their families happy, safe and healthy."

During last year's inaugural search, "LIVE's" producers received more than 20,000 submissions from across the U.S. and Canada. The show's viewers ultimately voted Mary Lou King of Cochranville, Pa., as the winner of the 2013 edition of "LIVE's Search for Unstoppable Moms." In nominating her mother, King's daughter described her as "the most amazing, selfless, inspiring, and uplifting woman in this entire world," and detailed a typical day in her mother's life on their Pennsylvania dairy farm. Up before dawn milking the cows, running the farm, taking care of the family - including her mentally handicapped daughter - King's day lasts late into the evening, only to have her rise the next morning and start all over again. Her story inspired "LIVE's" viewers to vote her as the first "Unstoppable Mom" honoree.

The official rules and further details are available on the "LIVE" website, www.LiveKellyandMichael.com. No purchase is necessary. Any mom nominated for the contest must be a legal resident of the 50 U.S. states, the District of Columbia, Puerto Rico or Canada (excluding Quebec) and at least 18.

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