Intense Milk continues its "Winter of Fun" program this season by offering deep discounts at New York state ski resorts from Western New York to the Capital Region. For the price of a single-serve Intense Milk, skiers and snowboarders can save more than $15 at most locales, just by bringing one of the brand's specially marked caps to one of the following participating resorts.
•Bristol Mountain - $11 off a twilight lift ticket on weekends. Valid Saturday and Sunday, 4-10 p.m.
•Holiday Valley - 2-for-1 lift tickets Monday-Wednesday, 4 p.m.-close. Then get 2-for-1 tubing passes Thursdays, 4-9 p.m.
•Whiteface - $20 off a non-holiday lift ticket any Sunday-Friday.
•Kissing Bridge - Buy one, get one free lift tickets Monday-Friday starting Dec. 31, or $5 off an all-day jump ticket for the BigAirBag.
•Gore Mountain - $15 off one lift ticket. Not valid on holidays.
•Toggenburg - Buy one, get one free lift tickets. Both may be used the same day.
Skiers and snowboarders can locate an Intense Milk retailer near their home or their favorite resort by visiting the brand's parent company, Upstate Farms, at www.upstatefarms.com/grocer.cfm.
Intense Milk is a product of Upstate Niagara Cooperative (Upstate Farms), a family of local dairy farmers who care deeply about quality and freshness. Their commitment to more than 360 farms provides consumers with a line of fresh, wholesome, safe and delicious dairy products. To learn more about Intense Milk and the "Winter of Fun promotion," visit www.intensemilk.com or facebook.com/IntenseMilks.