NBC Sports Radio goes live today with full, 24/7 sports-talk programming to entertain, inform and engage sports fans nationwide. In addition to a starting lineup of 257 affiliated stations, the network introduces a newly designed, revamped website at NBCSportsRadio.comand a customized NBC Sports Radio mobile app for Android and Apple devices.
NBCSportsRadio.com features a fresh, modern look with a number of new features - such as programming schedules, talent bios and photos, and a terrestrial radio station finder - plus added capabilities, including live streaming, station streaming and social media streaming.
The NBC Sports Radio mobile app, created by Abacast, showcases a branded home page with rotating sponsorship panels and an integration system that syncs audio ads and rotating display ads - a feature that will help advertisers extend their brands. Among its many features, the mobile app also delivers programming content, Facebook and Twitter promotion, and a station information page linking to phone request lines.
Chris Corcoran, executive vice president, general manager of NBC Sports Radio, said, "Game on! We are pumped and ready to take the field. When you combine our unmatched talent with our stations, our digital assets and our social media presence, it all adds up to an amazing listening and interactive experience for sports fans everywhere."
Rob Simmelkjaer, SVP of NBC Sports Ventures, said, "We couldn't be more excited to be launching our 24/7 format today. In just a short time, NBC Sports Radio has become a relevant player in the market, and we're looking forward to continuing our growth. Today we also launch new ways for listeners to hear our content, from our new online webpage to our mobile app. Audio content is now consumed in more ways than ever, and we're pleased to provide multiple touch points for listeners."
The complete lineup of NBC Sports Radio programming is as follows: