Executive producer of record-setting 2012 London Games to lead Olympic production full time for NBC Olympics unit
Jim Bell, who served as the executive producer of the 2012 London Olympics, the most-watched event in U.S. television history, has been named the full-time executive producer of NBCUniversal's coverage of the Olympic Games. Bell reports to NBC Sports Group Chairman Mark Lazarus, who made the announcement.
Bell will have editorial and creative control over NBC's Games and rejoins full time the NBC Olympics unit, led by Gary Zenkel, President, NBC Olympics.
"There is no doubt that Jim is the right person to be our Olympic production leader into the future," Lazarus said. "His professionalism was unmatched in leading the London Olympics to record levels. Jim has worked with the best in the Olympic television world, and we're excited to have him join us as the full-time executive producer."
Bell rejoins NBC Sports Group full time following seven years leading "Today," the iconic news program that dominated the morning ratings race for 16 years, earned five Emmys, seven Edward R. Murrow Awards and nine Headliner Awards. He served as both executive producer of "Today" and the London Olympics earlier this year.
Prior to joining "Today" in 2005, Bell spent 16 years with NBC Sports & Olympics. He has worked on every Olympic Games NBC has broadcast since 1992 in either sports (1992, 1996, 2000, 2002, 2004 and 2012) or news (2006, 2008 and 2010).
"The Olympics is one of the signature franchises in television, and for more than two decades they've been a huge part of my life," Bell said. "The London Olympics was especially exciting for me, and I look forward to continuing through future Games working with so many good friends and colleagues."