The CW picks up five new dramas; the final season of "Gossip Girl" to air this fall
Action-packed "Arrow" kicks off Wednesday night, "Cult" and "The Carrie Diaries" on tap for midseason
The CW strategically sets fall launch for early October
The CW Network presented its 2012-13 broadcast schedule Thursday to advertisers, affiliates and national media at the New York City Center in New York City. Hip-hop star Flo Rida opened the show with a medley of his top hits, featuring the world premiere of his newest song, "Let it Roll (Good Times)."
"One of our biggest priorities this year at The CW was adding more original programming, and we've added 50 original hours to our schedule in 2012," said Mark Pedowitz, president of The CW. "With dynamic new dramas for the fall and midseason, and our first-ever summer schedule leading into our October fall launch, this is poised to be a transformative season for The CW."
"The dramas we have for next season are outstanding, with relatable characters and breakout stars. 'Arrow,' starring Stephen Amell in the title role, is a bold, edge-of-your-seat action show, based on the popular DC Comics character; 'Emily Owens, M.D.' is funny, emotional, and we have caught lightning in a bottle with an incredible lead actor in Mamie Gummer; 'Beauty and the Beast' takes a classic love story and adds a procedural element; 'The Carrie Diaries,' with the story of a young Carrie Bradshaw set in the 1980s, is perfect for our audience; and 'Cult' is a chilling psychological thriller. We have an unbelievable variety of high quality dramas, all speaking to the 18-to-34-year-old audience, set for next season," Pedowitz said.
The CW will plan to strategically rollout its new fall season starting in early October. Specific dates to be announced at a later time.
Following is The CW's 2012-13 primetime schedule, a night-by-night breakdown and accompanying details on all the programs.
THE CW's 2012-2013 PRIMETIME SCHEDULE
8-9 p.m. 90210 (New Night)
9-10 p.m. GOSSIP GIRL (New Time)
(THE CARRIE DIARIES premieres January 2013)
8-9 p.m. HART OF DIXIE (New Night)
9-10 p.m. EMILY OWENS, M.D. (New Series)
8-9 p.m. ARROW (New Series)
9-10 p.m. SUPERNATURAL (New Night)
8-9 p.m. THE VAMPIRE DIARIES
9-10 p.m. BEAUTY AND THE BEAST (New Series)
8-9 p.m. AMERICA'S NEXT TOP MODEL (New Night)
9-10 p.m. NIKITA (New Time)