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The Super Bowl champion New York Giants host NFC East rival Dallas Cowboys in "NFL Kickoff 2012," the opening game of the 2012 NFL season, it was announced today by the NFL. "NFL Kickoff 2012" will be played on Wednesday, Sept. 5, at 8:30 p.m., with coverage on NBC beginning at 7:30 p.m.
The 2011 regular season ended on "Sunday Night Football" with the Giants defeating the Cowboys, 31-14, to capture the NFC East title. That game averaged 27.6 million viewers, the most ever for a "Sunday Night Football" game (Thursday openers included), and the most-watched regular-season primetime game on any network in 15 years (Packers-Cowboys, 31.5 million, Nov. 18, 1996 on ABC).