Niagara USA once again featured on 'Price is Right'

The Niagara Tourism and Convention Corp. is pleased to announce it has once again entered into an agreement with CBS Entertainment to feature the Niagara USA destination on the popular daytime game show "The Price is Right."

In partnership with various hospitality and tourism properties in Niagara USA, the NTCC provided CBS with three packages to the area, each valued at $2,550. The packages include, but are not limited to the following:

•Round trip airfare to Buffalo Niagara International Airport

•Six-night stay at the Giacomo Hotel, Seneca Niagara Casino & Hotel, or the Barton Hill Hotel & Spa.

•The following attraction tickets: Maid of the Mist, Cave of the Winds, Old Fort Niagara, Whirlpool Jet Boat Tours, Lockport Locks and Erie Canal Cruises, $100 gift card to Fashion Outlets of Niagara Falls, Niagara Wine Trail USA and Herschell Carrousel Museum, among others.

•Rental car

On the Friday, Jan. 27, airing of "The Price is Right," one of the above mentioned packages will be featured and given away to a lucky contestant. The program will air at 11 a.m. on WIVB Channel 4 (CBS).

This marks the second consecutive year Niagara USA has been featured on "The Price is Right," providing the New York destination with valuable branding on one of the nation's most recognizable programs.