With more than 100,000 readers and 95%+ market penetration,
NFP delivers over twice the readership of other area papers. In
addition,
our insert clients include some of the largest retailers in WNY,
including
grocery stores, Artpark, 84 Lumber, ACE Hardware, the New York Power
Authority, CWM, Allstate, NAPA, and Pizza Hut.
NFP delivers several of the wealthiest zip codes in
WNY, ensuring that your inserts will reach areas with a high percentage
of disposable income.
NFP's papers are the clear papers of choice for the
local town governments and school administrations and are the Official
Newspapers of the communities they serve.
"One Stop Shop Service" NFP
can place your insert in all of the accredited weekly newspapers of
WNY through the Weekly Independent Newspapers (WIN) group. In addition,
NFP serves as a brokerage house for insert distribution in any of
the weekly newspapers or Total Market Coverage (TMC) papers throughout
WNY and Canada. With these services, you enjoy the convenience of
one order, one shipping destination, and one bill, with NFP as your
point of contact.
All of NFP's FSI's are mechanically pre-inserted at
our printing plant, eliminating potential carrier error.
NFP's clients receive our Insert Promotion Package,
which offers two free 8" display ads announcing your insert (approximate
value: $200).
Inserts handled by NFP for years include the local town
governmental notices, newsletters of the school districts, and Niagara
University and Niagara County Community College newsletters.
